SmarterCFO Platform
Visual Flow & Functionality Brief
Every feature, every screen, every user journey — documented with visual walkthroughs, dummy data examples, and interactive navigation. Use this to train your team on functionality and review all features for micro-edits and new additions.
Platform Overview
4 slides
SmarterCFO Platform
Complete Feature & Flow Guide
A comprehensive visual walkthrough of every feature, screen, and user journey in the SmarterCFO platform — built for team training, feature review, and strategic planning.
What Is SmarterCFO?
AI-Powered Financial Intelligence for SMBs
SmarterCFO is a free AI-powered financial analysis tool that transforms bank and processing statements into actionable business intelligence. It serves as both a standalone value tool and a strategic lead generation channel for SmarterSwipe's capital and processing services.
Platform Architecture
How Everything Connects
The technical architecture showing how the CFO app, client portal, admin dashboard, and notification systems interconnect. Built on React + tRPC + Drizzle ORM with dual authentication (native SmarterSwipe auth for clients, Manus OAuth for admins).
Dual User Journey
Two Entry Points, One Unified Experience
Users can enter through two paths: CFO-first (discover the free tool, get insights, then apply for capital) or Capital-first (submit pre-approval, get portal access, then discover CFO). Both paths converge in the unified client dashboard.
User Acquisition
3 slides
Landing Page CFO Section
Main Website Promotion
The SmarterCFO promotional section on the main landing page features a phone mockup, key benefit highlights, and CTAs driving visitors to the dedicated download page. Positioned after the capital and processing sections to capture interest from engaged visitors.
CFO Download Page — Hero
Dedicated Landing Page for App Acquisition
The dedicated download page hero section with a compelling headline, key value propositions, and a prominent 'Get Started Free' CTA that drives users to create a SmarterSwipe account. Designed for conversion with trust badges and social proof.
CFO Download Page — Features & How It Works
Six Feature Cards and 3-Step Flow
Six feature cards covering Profitability Reports, Vendor Tracking, Burn Rate & Cash Flow, AI Insights, Processing Analysis, and Security. Below, a 3-step how-it-works flow: Open the App → Upload Statements → Get Your Report. PWA install instructions for iOS and Android.
Authentication
1 slide
SmarterSwipe-Branded Auth
Native Signup & Login Experience
100% SmarterSwipe-branded authentication — clients never see third-party login screens. Email/password signup with password strength indicator, benefit checklist, and trust badges. Login page includes 'Forgot password?' self-service recovery link.
CFO App Screens
5 slides
CFO Dashboard
Empty State and Active State
The dashboard adapts automatically — empty state guides first-time users with a clear upload CTA and trust badges, while the active state surfaces the Financial Health Score, key metrics (revenue, expenses, net profit), and recent reports list.
Statement Upload
Drag-and-Drop with Format Guidance
Drag-and-drop upload interface supporting PDF, PNG, and JPG files up to 16MB. Features include secure encryption messaging, instant analysis promise (~60 seconds), and clear format guidance. Trust indicators reinforce security and privacy.
AI Financial Reports
Revenue, Expenses, Margins, and Processing Analysis
Comprehensive AI-generated reports with Financial Health Score (0-100), revenue/expense breakdowns, profit margins, processing rate analysis with industry benchmarks, and natural language AI summary. Action buttons drive users to insights, vendors, and capital application.
AI Insights Engine
Critical Alerts, Warnings, and Opportunities
AI-powered recommendations categorized by severity: Critical (immediate action), Warning (attention needed), Opportunity (potential savings), and Info (general trends). Filter tabs let users focus on what matters most. Conversion banner drives CFO-to-capital funnel.
Vendor Tracking
Every Vendor Identified and Tracked Over Time
Auto-extracted vendor list from bank statement line items — no manual data entry. Summary cards show Total Vendors, Total Spend, and Rising Costs count. Each vendor card displays spend amount, transaction count, average transaction, and month-over-month trend indicators.
Conversion Funnels
2 slides
CFO-to-Capital Conversion
Apply for Capital from Within the CFO App
The conversion modal appears from multiple touchpoints (reports, insights, dashboard). Form auto-fills from the user's SmarterSwipe account data for zero friction. Submission creates a pipeline entry, and the client gets notified when their offer is ready.
Client Portal Dashboard
Capital, Applications, and CFO in One View
The convergence point — whether clients entered via CFO app or capital pre-approval, everything is accessible here. Capital offer card with acceptance CTA, visual application progress tracker (6 steps), quick action grid linking to all CFO features, and recent notifications feed.
Infrastructure
3 slides
Real-Time Notification System
Bell, Dropdown, Toasts, and 12 Event Types
Comprehensive notification infrastructure: bell icon with unread badge, dropdown panel with full history, toast popups for new arrivals (auto-dismiss after 5 seconds). Tracks 12 event types across auth, pipeline, and CFO categories. Polls every 30 seconds.
Password Recovery Flow
Self-Service via Email Reset Tokens
4-step self-service recovery: Forgot Password page → branded email with reset link (1-hour expiry) → Reset Password page with strength indicator → Success confirmation. Tokens are cryptographically random, single-use, and auto-cleaned from the database.
Auto-Account Creation
Pre-Approval Submissions Create Portal Accounts
Zero friction onboarding: the pre-approval form IS the account creation flow. After submission, a SmarterSwipe account is auto-created, temporary password emailed, welcome notification sent, and the success screen shows a 'Sign In to Portal' CTA. Clients get portal access without any extra steps.
Admin & Agents
2 slides
Admin Notification Panel
Every Client Action Monitored in Real Time
Admin dashboard header shows a notification bell tracking 12 event types across Auth (signup, login, password reset), Pipeline (pre-approval, documents, merchant app, corrections, capital offers), and CFO (reports, insights, conversions). Filter tabs and 30-second polling.
Agent Lead Generation
Share CFO App as a Lead Gen Tool
Value-first approach: agents generate branded invite links, share via text/email promoting the free CFO tool, prospects sign up with automatic attribution, and agents get full credit on conversion. The CFO app is the door opener — agents lead with free value, not a sales pitch.
Review & Next Steps
2 slides
Complete Feature Inventory
All 15 Features Built and Live
Full status table of all 15 live features with review notes: CFO Download Page, Native Auth, CFO Dashboard, Statement Upload, AI Reports, AI Insights, Vendor Tracking, Client Dashboard, Notifications, CFO→Capital Funnel, Capital→CFO Funnel, Auto-Account, Admin Panel, Agent Links, PWA Support.
Recommended Improvements
10 Micro-Edits and Feature Additions
Prioritized improvement list: Real Testimonials (Quick Win), Email Verification (Security), Client Profile Settings (UX), Offline PWA (Enhancement), Web Push Notifications (Enhancement), Report Comparison (UX), PDF Export (Quick Win), Batch Upload (UX), Admin Activity Log (Ops), Email Digest (Ops).